Get Simplicated is a web log by Simplicate Interactive about finding simple and elegant solutions to interesting web development and interactive marketing challenges.

Has this happened to you in the last year? You visit a web site to do some research and pricing comparrison of a product or service but leave without buying anything. Shortly thereafter, you start noticing banner ads for the exact thing you were researching showing up on different sites all over the place.

Coincidence? Maybe. More likely is that you may have caught a glimpse of a new tool offered by Google called Remarketing. Read Full Article »

Search engine optimization, or SEO, is an important aspect of any web site, particularly when a site is just starting out. It's essential that any new (or existing) web site take advantage of these 3 tactics.

Using these tactics together will lead to increased search engine traffic, and despite what you may have heard, some of the most effective SEO tactics cost next to nothing. Read Full Article »